BEX Lab

Don’t just take our
word for it

Hear from the brands with whom we’ve partnered to drive change and meaningful growth. While we can only share the tip of the iceberg when it comes to strategy, the results speak for themselves.

SFI logo and Google megaphone

SFI’s journey to search and conversion domination

Search | Measurement framework | Conversion rate optimisation | Data-led consumer insights

  • Search wasn’t as efficient or effective as it could be.
  • The SEM account was too complex and not generating e-commerce sales.
  • A unified search strategy, based on data-led insights, was the panacea.
  • SEM revenue increased by 50%, with a 5% reduction in advertising spend, in three months.
  • 499% increase in SEM conversions in six months.
  • Digital activity drove customers to purchase in retail stores.
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Learn our 20-step methodology to formulate a content strategy, operationalise it, and embed it to drive commercial outcomes.

 

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